The long-awaited Mudgee Hospital redevelopment has a new look, with the project branding unveiled to staff and members of the project team.
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The branding includes the project logo, as well as colours, imagery, keywords and taglines that are unique for the $70.2 million redevelopment. The purpose of the branding is to help stakeholders identify with the project and raise its profile.
To develop the branding, a working group was established, with the membership including Mudgee Health Service staff, as well as a couple of members of the redevelopment project team.
The logo that was developed features the hills, local grapes, sunsets and the tagline of ‘Growing healthy communities’ which is a key goal for the redevelopment and the Mudgee Health Service.
The redevelopment team explained in the latest Project Update, “we hope the branding has captured the vibrancy of Mudgee and the enthusiasm for the redevelopment project.”
The next major step in the redevelopment is the release of the Master Plan, which is expected in the coming months.
The Mudgee Hospital Redevelopment Master Plan provides a vision for the proposed redevelopment zone. Highlights of the Master Plan include the integration and co-location of health services to support efficient flow of patients and services, improved street frontage and access, and future opportunities to expand. The Master Planning process has considered access and entry, car parking and transport, street presentation, noise, views, solar aspects, wind, helicopter flight path, topography, linkages with other services, opportunities for future expansion of clinical services and other development, as well as how the redevelopment will impact on the existing buildings including decanting (moving).
In other developments, Jo-Anne Whitson has joined the project team as the project officer.
“Staff at Mudgee Health Service would be very familiar with Jo as she was previously the Nurse Manager. Jo has worked at the facility since 2008 in various roles, and brings a wealth of local health knowledge and expertise to the role,” the Project Update explained.
As the Project Officer, Jo will be a key link between the project team, the Health Service and key stakeholders on the project. One of the primary responsibilities of the project officer will be to oversee the planning and consultation with key stakeholders, ensuring they are kept informed as the project moves forward.