LOVE is in the air, everywhere you look around.
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February 14, Valentine's Day, Saint Valentine's Day or the Feast of Saint Valentine is possibly one of the most highly anticipated days on the calendar.
The history is thought to have come about from the work of the Roman priest Saint Valentine, who secretly performed marriage ceremonies as it was believed unmarried soldiers fought better than married soldiers.
Valentine was eventually caught, imprisoned and tortured for performing marriage ceremonies against command of Emperor Claudius the second.
Enjoyed by some, dreaded by others, there is no doubt Dubbo residents have embraced their inner Cupids to show their true feelings to their loved ones.
The Meadow Floral Design owner Irissa Knight said she considered Valentine's Day to be a celebration.
"It should be about focusing on your loved ones, not just your partner," Mrs Knight said.
While the day has grown to be one filled with flowers and chocolates, Mrs Knight said she didn't believe people had to be "too commercial" to celebrate.
"Set some time aside and show your appreciation to your loved ones," she said.
Students at St Johns Catholic College were putting their hearts on the line yesterday by delivering handmade roses and serenading their loved ones.
Raising more than $700 to be donated to Caritas Australia, teacher Vonnie Gilpin said she was extremely pleased with the students' enthusiasm to share the love.
The year 12 leaders chose a variety of tunes from Stevie Wonder's Isn't She Lovely to One Direction's What Makes You Beautiful.
The students agreed it was important to make the day special for people, regardless of whether they were in a relationship or not.
Special mention also goes to St Johns students Andrew and Thomas Gilpin who spent many hours crafting 190 handmade roses.