Orana Mid-Western Police will be targeting alcohol-related crime in the lead up to the festive season.
Operation Summer Safe has been launched by police, which will focus policing resources on crime prevention, alcohol-related crime, anti-social behaviour and road safety.
As COVID-19 restrictions begin to ease, which allow for greater capacities both in and outdoors, Orana Mid-Western Police District commander, superintendent Danny Sullivan said the campaign aims to encourage people to make good choices ahead of the festive season.
"Alcohol is a driver of most crimes of violence and anti-social behaviour," he said.
"[This campaign] is about refocusing each other around the dangers of excess alcohol and opening up that conversation that alcohol-related crimes, which are certainly preventable."
"What I mean by preventable, you can control how much you drink and you can support your friends when they're out and about."
As part of the road to recovery from COVID-19, Superintendent Sullivan said there had been an increased police presence across the district to ensure businesses felt safe and secure going ahead.
"Last weekend we were involved in a major operation in and around our licenced premises," he said.
"Police across the entire Orana Mid-Western police footprint were in all our licenced premises. This was to support our community reopening, but that was also to ensure everybody we've got our eye well and truly on anti-social behaviour and activities that can occur in and around our licenced premises."
Deputy Commissioner for Regional NSW Field Operations, Mick Willing, said it's also the season for long-awaited catchups with family and friends, meaning a lot more visitors in the regions.
"It is exciting to see NSW open up and a return to the experiences that make Australian summers great, including trips along our coastline, though regional towns and out to the bush," Deputy Commissioner Willing said.
In addition to an increased presence around licenced venues, there will be a heightened presence of Traffic and Highway Patrol Command on the roads and Marine Area Command on all waterways.
"Sadly, 232 people have lost their lives on NSW roads this year and we know that fatal crashes are twice as likely to occur on our regional roads, so we urge people to take it easy and drive to the conditions.
"There'll be a mobile police presence targeting the four D's - drink, drug, distracted and dangerous driving - as well as speeding and driving while tired, which will make sure everyone gets to their destination safely.
"For those on our waterways, the same drink-driving laws apply, but it's certainly safer for skippers not to drink at all. Generally speaking, alcohol and water don't mix.
"The people of NSW have shown they can come together when times are tough, it's now time for us to show that we will look out for each other during the good times."