That's the message Rabbitohs' chief commercial officer Shannon Donato was keen to send while out west on Friday.

Donato was joined by members of club's Souths Cares program, Dubbo MP Dugald Saunders, Dubbo Regional Council chief executive officer Michael McMahon and a number of local junior footy players at Apex Oval to talk further about the Rabbitohs' NRL matches at the ground in the next two years.

Those in red and green will be in action against the Penrith Panthers in round 11 next year in Dubbo while the club will return to play another premiership match in 2022 and Donato said there's every chance the Rabbitohs could keep coming back.

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"We're hoping the town gets out in numbers and supports the match and it's a sell out," Donato said.

"I daresay it will be a popular match and if it is and the community shows there's strong support for the match then I'm sure it will be a long-term partnership.

"We're a big club and have the biggest membership group and a big percentage of that comes from the Central West and regional areas so for us to come back to what we consider our community is great."

The Rabbitohs and Panthers will meet at Apex on May 23 next year but work is already being done to make sure not only the match, but the week leading up to it, is a success.

Representatives from the club and from Souths Cares, a program which works to support disadvantaged, marginalised and indigenous youth and families, have already been in touch with community groups in the city and more planning will take place in the coming weeks and months.

The Souths Cares team will arrive in Dubbo in the lead-up to the game and will spend plenty of time visiting local schools.

"Souths Cares has done a lot of work in Wellington and Mudgee so we're excited about the chance to come here and give back to the community," Souths Cares general manager Alisha Parker-Elrez said.

"It's not set in stone yet but things we're looking at is engaging with schools ... delivering key health messages and running junior clinics and engaging with community maybe outside of that with the junior league.

"It's more just an opportunity to give back and that's what our charter is all about, to support highly disadvantaged youth and their families.

"We want to ensure everyone gets these key health messages."

Parker-Elrez said she wants "every kid in Dubbo" to have access to the program while they're in Dubbo.

Open training sessions will also give kids and fans access to Rabbitohs players while signing sessions are also likely.

Souths Cares is a not-for-profit organisation so all program activities will be free.

One player fans may see there is Braidon Burns, the Coonamble junior and Rabbitohs outside back who has ventured back to his home region many times in the past few years to take part in community events and promote Souths Cares and healthy living.

"Braidon is a good fella," Parker-Elrez smiled.

"He knows the importance of giving back and something we don't express enough is when we sign players to the South Sydney Rabbitohs they sign on for community.

"We don't have any problems with the playing group, they all want to give back and know the importance of giving back and the most important thing is they don't forget where they come from."

Donato added tickets for the match in Dubbo will be going on sale early next year.

Those who are seeking more information can visit Dubbo Regional Council's website while the Rabbitohs are also offering a Central West membership for those who plan to attend the Dubbo match and also the Charity Shield fixture between the Rabbitohs and St George Illawarra at Mudgee on February 27.