Valuable deals, television exposure and priceless connections are the benefits artisans from the Orana region have gained from this year's Sydney Gift Fair.
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Dubbo's Jacinta Haycock and Warren's Rosie Turnbull and Lou Webb took up the opportunity presented by the February 19-22 event.
Their stalls were sponsored by organiser the Australian Gift and Homewares Association (AGHA), and Australia Post.
It was another surge in the momentum of Buy from the Bush, the social media movement started by Grace Brennan in October to help retailers in drought-hit communities reach city customers.
Buy from the Bush was an industry partner of this year's gift fair, after being approached by the AGHA in November.
Mrs Turnbull, who makes handcrafted salad dressing and chilli jam from a Warren kitchen, reported picking up six to eight new stockists across five states as a result of attending.
It also gave her a sense of camaraderie.
"I made lifelong friends with Buy from the Bush stallholders and we networked, collaborated and tried to help each other solve business issues," she said.
"This quality time was invaluable and I came home feeling refreshed."
For millinery business Lou Webb Collections, the gift fair was a chance to "dip the toe" into a new world of wholesale, with a wholesale range of hats and headbands created.
"As a result Lou Webb Collections successfully secured retailers of unique boutiques and homewares throughout NSW and Queensland," Ms Webb said.
"[I] was more than happy with the result and [am] furthering the brand into the next AGHA Gift Fair later in the year in Melbourne."
A total of eight Buy from the Bush businesses set up stalls at the fair, and many appeared on breakfast television.
Millie Fisher of Warren, who for the past six months has been giving her time to develop market business relationships for Buy from the Bush, said it had been a massive opportunity.
"All of them went there with no idea what to expect... I don't think any of them could have imagined how much exposure they got over the four days," she said.
"...That sort of exposure is something they could not have dreamed possible, obviously the eyes on morning television shows gets your product seen by hundreds of thousands of people."
But the benefits did not stop there.
"The other [take-home], which was really lovely and quite heartwarming for Grace [Brennan] and me is that they just really loved meeting the other BFTB business owners, and connecting with them," Mrs Fisher said.
"A lot of them are telling me they all shared their networks and their solving business issues for each other and just their time together was invaluable...
"They're all drought-affected, so they've all been on-farm or in their respective towns going through this drought for the past at least three years and they all got this beautiful weekend away and it's sort of given them a refresh and a lot of them have said they're going home buzzing with lots of new ideas, new contacts, lots of new business, so all really positive."