More than 900 hundred people celebrated axxis' 30th birthday on Saturday.
axxis founder and owner Mathew Dickerson hosted an event at the store to celebrate its 30 years running.
Mr Dickerson said there were over a hundred prizes given out on the day ranging in value, from chocolates to major prizes.
One major prize winner, who scored himself a brand new Ipad Pro, was Wellington resident Ron Moore, who is a long-time customer.
The prize was drawn by special guest Dr Karl, who Mr Moore is now a big fan of.
Dr Karl, or Dr Kruszelnicki AM, is an Australian science communicator and popularizer, known as an author and a science commentator on Australian radio and television.
I had a target of about 600 people we hoped to walk through the doors on the day, we ended up having almost a thousand people come inMathew Dickerson
Mr Moore said he had been having a bad week prior to the event, so the good news was well welcomed.
Mr Dickerson said he was happy with the number of people who came to support the day and enjoy the provided entertainment.
"I had a target of about 600 people we hoped to walk through the doors on the day and we ended up having almost a thousand people come in," he said.
"During the cake cutting, in that particular moment in time, there was more than 150 people in the store.
"And we had people lined up through the shop and out the door waiting to speak to Dr Karl, who was also impressed by the crowd."
Dr Karl gave away 50 copies of his most recent book to the first 50 customers to see him and answered a lot of questions. According to Mr Dickerson, climate change was one of the most popular topics.
"He handled it really well too," Mr Dickerson said.
"You have to be conscious of the time when you're talking to people.
"You don't want other people in the line getting frustrated because they've been waiting for so long, but you also want the people to feel as though they have had a decent interaction with you.
"That's something he was really good with."
Mr Dickerson thanked his staff members, long term providers, Telstra, and his customers for a successful 30 years and an overall "fantastic" day.
"A big thank you to the customers. I always say, a business without customers is no business, it's an idea," he said.
"And to our staff, thank you.
"Without the staff, there's no service."